SIAA (Strategic Insurance Agency Alliance) has announced the following change in responsibilities within their national organization.

July 20, 2018 – Hampton, N.H. – SIAA (Strategic Insurance Agency Alliance) has announced the following change in responsibilities within their national organization.

Matt Masiello, EVP and Chief Operating Officer at SIAA stated, “These changes reflect the success these individuals have had as part of SIAA and the additional responsibilities for which they are prepared and qualified. We expect continued success from them within their new or expanded roles.”

Steve Tombarelli is now Senior Vice President, Business Expansion & Innovation. He will retain overall responsibility for Business Insurance Advantage, but will also have responsibility for technological intelligence as it relates to SIAA’s member agencies and the insurance industry overall. Steve will also seek avenues for SIAA to pursue additional business opportunities.

He joined SIAA in 2013 as National Director of Business Insurance Advantage, focusing on assisting SIAA’s member agencies across the country in expanding their commercial lines books of business. Steve is a graduate of Merrimack College in North Andover, MA.

Jeff Holmes is now Senior Vice President, Agency Operations & Development. This title change reflects the success Jeff has had within his current role, and his accomplishment of retooling and rebuilding SAN Group’s AccessPlus department in support of member agencies belonging to the original and largest of SIAA’s master agencies. He will now make a larger commitment to agency development at the national level in support of all master agencies.

Jeff joined SIAA in 2013 and played a key role in the launch of the Agency Foundation program, assisting new independent member agencies onto the fast track to success. Jeff has more than 20-years of management, marketing, underwriting, training, sales, claims management, and risk evaluation experience in the insurance industry.

About SIAA

Dedicated to the growth, creation, retention, and continued success of the independent insurance agency distribution system, SIAA has signed more than 7,000 member agencies with 49 master agencies across the country and $7.4 billion of in-force premium. SIAA provides a wide range of resources to help member agencies increase sales, revenue and value.