IA Today

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May 2023 | The insurance landscape is in a constant state of flux, demanding that independent agents adapt and innovate to stay ahead. To thrive in this ever-changing environment, independent agents should focus on the three pillars of insurance agency growth: prospecting, cross-selling, and retention. Simultaneously, it’s crucial to explore creative methods to differentiate your agency from the competition. By embracing these challenges as opportunities, independent agents can ensure their ongoing success in a vibrant and evolving industry.

In this issue:

• The Integrated Approach to Insurance Agency Growth: Prospecting, Cross-selling, and Retention
• Safeguarding Independent Insurance Agencies:
  The Importance of Cyber Coverage
• 5 Stars: How Agents Can Level-Up Their Customer Service
• Lead Generation Strategies for Independent Agents
• Stand Out: Differentiating Your Insurance Agency

…and more!