IA Today
An SIAA – The Agent Alliance monthly newsletter, delivered to your inbox
November 2026
What keeps a client with your agency when another option comes along? As competition increases in parts of the insurance market, some clients have more choices at renewal. That makes it a good time to consider how your agency communicates its value, stays connected with clients and approaches opportunities for growth. Looking ahead to 2027 also means taking stock of the relationships and everyday practices that support your business, from working with carriers to making the best use of your team’s time.
In this issue:
- What Does a Soft Market Change for Your Agency?
- How Can You Make It Easier for an Underwriter to Say Yes to a Commercial Risk?
- Keeping Independent Agencies Relevant in an Agentic AI World
- What Could a Virtual Assistant Take Off Your Plate?